All Curl Essentials

All Curl Essentials

Every curl-approved formula

in one place

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BUNDLES

BUNDLES

Curated routines with built-in savings

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CLEANSERS

CLEANSERS

Gentle, sulphate-free care to keep your curls fresh

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CONDITIONERS

CONDITIONERS

From fine waves to coily textures - targeted care for healthy curls.

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CURL STYLERS

CURL STYLERS

Hydration meets hold for curls that last beyond wash day

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PLASTIC FREE CURL BARS

PLASTIC FREE CURL BARS

High-performance curl care - without the bottle

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GIFT CARDS

GIFT CARDS

Give the gift of good hair day

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FEMALE FOUNDED

Curltrepreneurs at heart

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KIWI MADE

Proudly NZ owned

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COMMUNITY LOVED

Real results, real reviews

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CURLY FORMULATED

Science backed curl care

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STYLIST APPROVED

Trusted by curl experts

My ride or die!
Bernadette, Auckland

Incredible!
This gel is amazing for my curls! It leaves them soft and bouncy with shine and hold that lasts for DAYS! Easy to refresh with a little water. I’ve finally found a gel that can handle my thirsty hair and I’ve had so many compliments since using it!

Kylea, Dunedin

I’ve tried so many curly hair products over the years, but these are truly next level. From the very first use, my curls came alive - defined, bouncy, and full of life. The texture is light yet nourishing, so it hydrates without weighing hair down. My natural curl pattern has never been so springy and frizz-free. It’s like my hair has finally reached its full curly potential. I’ve had so many compliments since I started using these, and I’m never going back to anything else.
Stephanie, Gisborne

Holy grail!
This product is amazing, transformed a frizzy mess into defined ringlets and lasts for days! I use it in combination with curl supreme for ultimate frizz free curls.


Dannii, Tauranga

My ride or die!
Bernadette, Auckland

Incredible!
This gel is amazing for my curls! It leaves them soft and bouncy with shine and hold that lasts for DAYS! Easy to refresh with a little water. I’ve finally found a gel that can handle my thirsty hair and I’ve had so many compliments since using it!

Kylea, Dunedin

I’ve tried so many curly hair products over the years, but these are truly next level. From the very first use, my curls came alive - defined, bouncy, and full of life. The texture is light yet nourishing, so it hydrates without weighing hair down. My natural curl pattern has never been so springy and frizz-free. It’s like my hair has finally reached its full curly potential. I’ve had so many compliments since I started using these, and I’m never going back to anything else.
Stephanie, Gisborne

Holy grail!
This product is amazing, transformed a frizzy mess into defined ringlets and lasts for days! I use it in combination with curl supreme for ultimate frizz free curls.


Dannii, Tauranga

My ride or die!
Bernadette, Auckland

Incredible!
This gel is amazing for my curls! It leaves them soft and bouncy with shine and hold that lasts for DAYS! Easy to refresh with a little water. I’ve finally found a gel that can handle my thirsty hair and I’ve had so many compliments since using it!

Kylea, Dunedin

I’ve tried so many curly hair products over the years, but these are truly next level. From the very first use, my curls came alive - defined, bouncy, and full of life. The texture is light yet nourishing, so it hydrates without weighing hair down. My natural curl pattern has never been so springy and frizz-free. It’s like my hair has finally reached its full curly potential. I’ve had so many compliments since I started using these, and I’m never going back to anything else.
Stephanie, Gisborne

Holy grail!
This product is amazing, transformed a frizzy mess into defined ringlets and lasts for days! I use it in combination with curl supreme for ultimate frizz free curls.


Dannii, Tauranga

My ride or die!
Bernadette, Auckland

Incredible!
This gel is amazing for my curls! It leaves them soft and bouncy with shine and hold that lasts for DAYS! Easy to refresh with a little water. I’ve finally found a gel that can handle my thirsty hair and I’ve had so many compliments since using it!

Kylea, Dunedin

I’ve tried so many curly hair products over the years, but these are truly next level. From the very first use, my curls came alive - defined, bouncy, and full of life. The texture is light yet nourishing, so it hydrates without weighing hair down. My natural curl pattern has never been so springy and frizz-free. It’s like my hair has finally reached its full curly potential. I’ve had so many compliments since I started using these, and I’m never going back to anything else.
Stephanie, Gisborne

Holy grail!
This product is amazing, transformed a frizzy mess into defined ringlets and lasts for days! I use it in combination with curl supreme for ultimate frizz free curls.


Dannii, Tauranga

My ride or die!
Bernadette, Auckland

Incredible!
This gel is amazing for my curls! It leaves them soft and bouncy with shine and hold that lasts for DAYS! Easy to refresh with a little water. I’ve finally found a gel that can handle my thirsty hair and I’ve had so many compliments since using it!

Kylea, Dunedin

I’ve tried so many curly hair products over the years, but these are truly next level. From the very first use, my curls came alive - defined, bouncy, and full of life. The texture is light yet nourishing, so it hydrates without weighing hair down. My natural curl pattern has never been so springy and frizz-free. It’s like my hair has finally reached its full curly potential. I’ve had so many compliments since I started using these, and I’m never going back to anything else.
Stephanie, Gisborne

Holy grail!
This product is amazing, transformed a frizzy mess into defined ringlets and lasts for days! I use it in combination with curl supreme for ultimate frizz free curls.


Dannii, Tauranga

OUR STORY

After multiple attempts with professional chemists who struggled to nail the brief, Nic re-trained to gain a qualification as a cosmetic formulator—allowing us to develop products that truly deliver...

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Club Curl

Where curls feel at home.

Cabela started as a small community of curl lovers - now it’s a movement.

Club Curl is where we celebrate that, with exclusive rewards, early access, and special gifts for our loyal curl family.

Join Club Curl

OUR BLOG: Beyond the Bottle

Explore the stories, science, and soul behind Cabela - New Zealand’s curl-care brand redefining beauty for every texture.

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